Nintendo Wii continues crushing the competition in December

{ Posted on Dec 31 2008 by Brian White }
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Although Microsoft Corporation (NASDAQ: MSFT) and Sony Corporation (NYSE: SNE) sell fine gaming consoles, both companies still are far behind competitor Nintendo Co., Ltd (OTC: NTDOY). The small white box known as the Nintendo Wii has outsold both competitors since it was released over a few years ago and, month after month, it proves its sales dominance over far more capable and advanced consoles. But, as gearheads and feature freaks continue to not understand, better doesn't translate into popular. While the Xbox 360 and Playstation 3 compete on many levels from polygons to high-def audio, the Wii provides engaging gameplay. And, it appeals to more than thumbstick junkies.

It's not that the Wii is the best gaming system ever. It just has mass appeal where the other two do not. It also, for the longest time, had a price advantage at $249. While both Sony and Microsoft made numerous price drops and bundle reconfigurations to try and compete on price, the Wii has remained steady at $249 and has handily outsold the other two. Is it really that good? Numbers don't lie. Sony, as an example, spends so much making the incredibly advanced Playstation 3 that it may never make any money off the console itself, no matter how hard it tries. Same goes for Microsoft, which probably loses less money per console than Sony. The "making money with software and royalties" gambit and losing a ton on the hardware itself is dicey and will continue to be so.

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Nintendo Wii continues crushing the competition in December originally appeared on BloggingStocks on Wed, 31 Dec 2008 17:30:00 EST. Please see our terms for use of feeds.

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